Leverage first hand Real-World patient Data & Insights Analyze. Act. Improve.

Generate deep insights and add context to every step of your patients’ journey by combining MyTherapy insights and Redcare Pharmacy prescription data. Leverage insights from 25 million patients to drive targeted strategies and better outcomes.

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Trusted by leading pharma brands worldwide

One Platform. Unlimited Insight.

Combine global prescriber, pharmacy, and patient data to generate insights that drive smarter decisions.

12M+

12.5M

Patient Data

Prescriber

Pharmacy Data

Four Layers of RWE. Smarter Strategic Decisions.

Leverage real-world data on markets, patient behavior, treatment drivers, and predictive insights to guide evidence-driven decisions.

Sales and Market

Turn market dynamics and competitive shifts into growth opportunities.

Reasoning

Understand why patients drop off, 
switch, or stay to optimize for ROI.

Behavioral

Anticipate patient behavior to minimize drop-offs, and maximize lifetime value.

Prediction

Leverage predictive AI to forecast and enhance commercial performance.

Sales and Market

Competitor Benchmarks

Understand how your products perform in digital compared to local pharmacy sales.

Benchmark your online sell out performance directly against key competitors.

Access online pharmacy insights down to specific PLZ regions.

Convert raw pharmacy and market data into actionable insights for brand performance.

Behavioral Pattern

Patient Journey Insights

Measure treatment persistence, drop-offs, and adherence to maximize lifetime value.

Measure treatment persistence, drop-offs, and adherence to maximize lifetime value.

Reveal precise patient journeys to uncover where and when your brand wins or looses prescriptions.

Compare real-world patient characteristics with expectations to refine targeting and strategy.

Reasoning Data

Reasons. Drivers. Barriers.

Understand reasons shaping patient experiences along the complete patient journey.

Explore deep adherence insights across patient demographics and lines of therapy.

Track medication sequence, previous therapies, and current treatment to pinpoint switch reasons

Leverage RWE & PROMs to capture patient experiences for stronger HTA evaluations

Prediction Insights

AI-Powered Forcasts

Use patient-reported outcomes to generate AI-powered sales forecasts and strategic insights.

Use AI to identify new patient cohorts, expanding your total addressable market and sales potential.

Leverage AI-driven indication splits to create accurate, patient-validated forecasts for strategic decisions.

Precisely target patient activation campaigns with AI intelligence intervening at the right therapeutic moment.

Smarter Insights. Faster Actions. Greater Impact.

Turn real-time insights into faster and smarter decisions that uncover growth opportunities, protect market share, and boost revenue.

Connected Data

Combine all key data sources to eliminate blind spots.

Real-Time Insights

Access insights without 
months-long  reporting lags.

Cost-Efficient

Pay only for what you need, 
when you need it.

Quick Surveys

Run rapid surveys to validate decisions and strategies.

Insight Report: Uncovering Type 2 Diabetes

Gain valuable real-world insights into treatment behaviour and the competitive landscape in the German market.

Gain Real-World-Evidence from Local to Global

MyTherapy is available in 30+ languages and 120 countries worldwide, supporting pharma’s global reach and data collection needs.

Two cell phones with a foreign language on the screen.
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Learn How Real-World Patient Data Streamlines Your Strategy

Leverage connected real-world data to overcome challenges, discover untapped market potential and meet your objectives faster.

Amir Ali

Managing Director

Dr. Sabrina Hroß
Head of Data

Ira von Arnim
Chief Commercial Officer

Sebastian Seibold

Head of Partner Success

Mark Slaughter
Chief Growth Officer