Engage Patients
With Precise Patient Activation

Run targeted, direct-to-patient awareness and education campaigns reaching 25 million patients worldwide through MyTherapy app and Redcare Pharmacy platforms.

Our guided Campaign Builder helps you design high-impact campaigns within minutes.

Build Your Campaign

No account required • Assisted & easy process

Trusted by leading pharma brands worldwide

Campaigns That Drive Real Results.

High engagement and campaign performance

40

%

click-through-rate
to target site

Increased patients
on treatment

2

x

more patients
on treatment

Positive patient
feedback

>

75

%

see content
as helpful

Reach. Activate. Educate.

Multi-Channel Patient Activation Across Europe’s Leading Health Platforms

Reach and engage patients through MyTherapy, Redcare Pharmacy, and Shop Apotheke, with campaign formats tailored to your audience.



Activate patients where they already manage their health and medications.

Launch coordinated campaigns across in-app messaging, pharmacy placements, and digital touchpoints, all from a single setup.

Start your Campaign Builder

Flexible campaign formats

Activation formats on MyTherapy

Available worldwide

Educational Content Modules

Interactive in-app articles and guides designed to educate patients and support informed treatment decisions.

Native In-App Placements

Contextually integrated banners within medication reminders and treatment flows, reaching patients at relevant therapy moments.

Targeted Patient Surveys & Quizzes

In-app surveys or quizzes deployed to defined patient cohorts to generate measurable real-world insights.

Smart Push Notifications

Precision push alerts delivered based on patient engagement patterns, reminder interactions, and activity timing.

Activation formats on Redcare Pharmacy/
Shop Apotheke

Only available for EU targets

Targeted newsletter

Feature your campaign in a targeted Redcare newsletter sent to relevant customer segments.

Disease Hub page (shopapotheke.com)

Launch your campaign within a trusted disease-focused landing page on shopapotheke.com.

Target Patients with Precision.

Target patients on or off treatment by leveraging key metrics that matter to your campaign goals.

Segment by geography, demographics, and treatment behavior

Activate existing patients or raise awareness for new patient groups

Eliminate wasted spend with untargeted campaigns

Instant Insights. Clear Results.

Measure outcomes live with privacy-protected and compliant reporting to optimize campaigns continuously.

Measure campaign impact with real-time analytics

Continuously improve results with 
data-driven insights

Stay fully compliant with ISO 13485, ISO 27001, and GDPR requirements

Start your campaign

Submit your brief

Share your campaign goals, target audience, and preferences through our guided form.

Get Your Tailored Proposal

Our team crafts a custom campaign setup tailored to your objectives.

Launch & Optimize

Go live with support. Track and refine your campaign across smartpatient's ecosystem.