Digital Health Solutions That Deliver Measurable Value
smartpatient is the leading partner for holistic, scalable, and compliant digital health solutions. Built on MyTherapy – the medication management platform with 12 million patients worldwide – our fully integrated digital health ecosystem is designed to support any disease and treatment area, delivering measurable value for brand, commercial, marketing, digital, and medical teams of pharmaceutical companies.
1
Patient Activation
2
Diagnosis & Prescription
3
Medication Dispensing
4
Personalized Patient Support
5
Chronic Disease Management
6
Remote Patient Monitoring
Patient Activation
Patient activation
Reach. Activate. Educate.
Pharma campaigns often miss their target patients, struggle with compliance, and lack timely measurable impact.
Leveraging the MyTherapy and Redcare Pharmacy platforms (with a combined total of ~25 million patients) accelerates patient outreach by delivering precise, compliant targeting of anonymized real-world patient populations enabling rapid activation and education through personalized in-app and web campaigns. Real-time analytics provide instant insights into campaign performance, empowering continuous optimization and smarter spend.
Pharma Benefits
Improved reach and engagement with the right patients at the right time
Precise targeting for optimal campaign success (e.g. improved disease awareness)
Eliminate wasted spend with untargeted campaigns
Measurable campaign impact with real-time analytics
Fully compliant with privacy and regulatory standards
Exceptional user growth MyTherapy leads the market in global downloads
Source: AppTweak, estimated global downloads over last 12 months (as of May 2025)
Diagnosis & Prescription
Identify. Diagnose. Prescribe.
Through established partnerships with leading telehealth providers, we enable a smooth transition from patient activation to diagnosis and prescription. This integration ensures patients receive timely, expert care and prescriptions without unnecessary friction-making the journey from awareness to treatment seamless.
12M
prescriptions
supported
Pharma Benefits
Accelerated patient identification and diagnosis
Seamless prescription process through digital integration
Increased speed to therapy initiation
Improved data capture for real-world evidence
Medication Dispensing
Fulfil. Deliver. Support.
Our collaboration with Redcare Pharmacy, Europe’s leading online pharmacy, empowers patients to access their prescribed medications quickly and conveniently. This direct integration ensures continuity of care and supports adherence from the very first fill.
Pharma Benefits
Faster medication delivery and improved patient access
Reduced risk of prescription drop-off
Enhanced support for first-fill adherence
Real-time visibility into dispensing data
Streamlined logistics and patient communication
Personalized Patient Support & Chronic Disease Management
Engage Patients. Improve Adherence. Drive Outcomes.
Most patient support programs and patient companions struggle to activate and engage users, lack scalability, and mostly fail to deliver measurable impact.
smartpatient’s digital patient support leverages MyTherapy’s proven engagement to deliver personalized, treatment-specific programs for any disease or chronic condition in any market worldwide. Target patients on MyTherapy or Redcare Pharmacy can easily be activated thereby accelerating patient uptake and program impact. Our platform approach ensures rapid deployment, true patient-centricity and tangible, quick results
Pharma Benefits
Increased adherence and persistence
Reduced drop-offs through removing treatment-specific barriers
Demonstrable patient and treatment outcomes, accessible through real-time analytics
Strong uptake by leveraging MyTherapy and Redcare Pharmacy patient base
Scalable across all geographies and disease areas
Real Impact. Real Value.
%
less drop-offs
%
higher quality of life
>
%
retention after 6 months
%
higher adherence
Remote Patient Monitoring
We understand that effective healthcare doesn’t stop at the healthcare provider or with the prescription. Our remote patient monitoring (RPM) capabilities, including digital biomarkers (e.g. Shen AI), wearables and patient-reported outcomes (ePROs), seamlessly extend care into patients’ daily lives, empowering both patients and healthcare professionals with real-time insights and proactive support.
Pharma Benefits
Valuable real-world evidence for HEOR purposes and pricing and market access negotiations
Continuous, real-world data collection for deeper patient insights and profiles
Early detection of issues and proactive and personalized intervention
Improved patient engagement and outcomes
Real-World Data & Insights
Analyze. Act. Improve.
Most data solutions provide fragmented or high-level views of patient journeys—lacking the depth to explain why patients switch, drop off, or fail to adhere.
Our approach is uniquely different: we combine MyTherapy’s real-world patient engagement data with Redcare Pharmacy’s prescription and pharmacy data—and add deep context to every part of the patient journey of ~25 million patients. This uncovers behavioral drivers and reasons at the patient cohort level and enables instant, targeted interventions—from personalized patient support, educational campaigns to ePROs and deep-dive surveys—precisely when and where they matter most.
Pharma Benefits
Deep behavioral insights about prescribing, switching, non-adherence, and drop-offs
Most complete, granular and accurate view of patient journeys
Rapid deployment of targeted actions to address specific challenges
Real-time data availability (prescription, pharmacy, patient) without any timelag
Trusted by leading pharma brands worldwide
